About Powerplay
We are a small, fast venture studio building consumer apps, SaaS, and marketplaces. We ship weekly, listen obsessively to users, and scale the products that earn love and revenue.
Thesis
- Pick problems with trust, fraud, or operational friction.
- AI‑native from day one; privacy & compliance first.
- Measurable unit economics; default to profitability.
Operating Model
- Incubate → Operate → Spin Out.
- Small autonomous teams; builder‑founders.
- Ruthless prioritization and weekly releases.
Focus Areas
- Security & identity for calls and messaging.
- Marketplaces & vertical SaaS (boating, legal, dev tools).
- Consumer lifecycle tools (receipts, habits, notes).
Founder
John House — product‑driven entrepreneur based in Toronto. Previously built and scaled businesses in outdoor living and tech.